David Arsenault | Randall Reilly
Categories
Digging Deeper RE - Featured Content RE - Featured Episode Recruiting Video

Digging Deeper with Dave | Season Finale – “Dave’s Top Takeaways”

If you’ve never attended a Digging Deeper premiere, but have always wondered what you’re missing … it’s your lucky day! For one time only, we have decided to release the webinar premiere recording INCLUDING the Q&A session!

Categories
Digging Deeper RE - Featured Episode Recruiting Video

Digging Deeper with Dave | “90% of Fleets Fail to Do This ONE Thing”

There’s one thing that most fleets are totally neglecting. That one thing could be the missing ingredient to your recruiting success. What is that one thing? Watch today’s episode with guests Zack Flippo and Kyle Jernigan to find out!

Categories
RE - Featured Episode Recruiting Research & Reports Yard Jockeys

Yard Jockeys Ep. 7 | “Did Jason Miller Predict All of 2022?!”

On the premiere episode of Yard Jockeys, Jason Miller joined Dave to discuss what he thought 2022 had in store for us. Today he’s back, as our first-ever repeat guest, to talk about how his predictions panned out. Were his prognostications correct? Find out in today’s episode.

Categories
RE - Featured Episode Recruiting Research & Reports Yard Jockeys

Yard Jockeys Ep. 6 | “The Great Trucking Rebrand” w/ Guests: Chad Sowash and Joel Cheesman

Seth Becker joins the show as Dave welcomes Chad Sowash and Joel Cheesman, from the Chad & Cheese Podcast, to talk about the ins and outs of recruiting. They put their heads together to try and figure out trucking’s problem, and come up with a possible solution. It’s time for trucking to undergo a rebrand!

Categories
Digging Deeper RE - Featured Content Recruiting Video

Digging Deeper with Dave | “The Four Principles of Marketing”

Dave welcomes his all-time favorite guest for a very special edition of Digging Deeper. He and his mystery guest (watch to find out who it is) will cover the core principles of marketing, and go over how they can be applied to driver recruiting.

Categories
Digging Deeper RE - Featured Episode Recruiting Video

Digging Deeper with Dave | “TikTok, Boomers, Zoomers, and You”

A pair of Randall Reilly Digital Marketing Strategists, Kyle Jernigan and Zack Flippo, join Dave to talk about all things TikTok. Should you be on it? Is it really effective? How should you use if for driver recruiting? Our intrepid trio cover all that and more on the latest edition of Digging Deeper!

Categories
RE - Featured Episode Recruiting Research & Reports Yard Jockeys

Yard Jockeys Ep. 4 | Guest: Jeremy Stickling

Nussbaum Transportation’s Chief Administrative Officer, Jeremy Stickling, joins the show to talk about their Certified Red program, how switching to an employee stock ownership plan (ESOP) has impacted the company, and much more.

Categories
Article RE - Featured Content Recruiting

The Currency of Fleet Reputation (Part 2)

In a recent survey by Truckers News, the most popular way for a driver to research a fleet was by talking to other drivers. The second most popular method was looking at online reviews from other drivers! Almost 70% of all research done by drivers is just finding out if other drivers would recommend your fleet! All signs point to your referral rate being the truest measurement of a driver’s sentiment towards your brand.

Categories
Digging Deeper RE - Featured Content RE - Featured Episode Recruiting Research & Reports

Digging Deeper into Driver Recruiting with Dave | “What is the Guiding Principle of Recruiting?”

There is so much that goes into recruiting. If you let yourself, it’s easy to get bogged down and become frustrated. So, where should you start? Today Dave and his guests, Julie Arsenault and Seth Becker, will sit down and discuss just that. Together they reveal what they think the guiding principle of recruiting is.

Categories
RE - Featured Episode Recruiting Research & Reports Yard Jockeys

Yard Jockeys Ep. 2 | Guest: Katie Love

WorkHound Marketing Manager, Katie Love, joins the show to discuss all things driver retention. Dave and Katie discuss what it’s like working with a younger generation of drivers, what she saw as driver retention trends in 2021, and much much more.