April 2022 Driver Recruiting Trends. The following metrics are sourced from truck driver recruiting campaigns managed by Randall Reilly. Recent trends are detailed below in an effort to review driver employment activity.
Category: Research & Reports
Why do drivers ghost recruiters? Are there signs that drivers are about to ghost you? What can recruiters do to mitigate this problem? Today we will tackle these questions and help you get more drivers into trucks.
The following metrics are sourced from truck driver recruiting campaigns managed by Randall-Reilly. Recent trends are detailed below in an effort to review driver employment activity.
Demand for for-hire truck transportation exhibited an uptick on a seasonally adjusted basis in the fourth quarter of 2021 based on the for-hire trucking ton-mile index, an index assembled by Yem Bolumole at the University of Tennessee and myself based on linking output from 41 freight generating sectors identified from the Commodity Flow Survey.
The following metrics are sourced from truck driver recruiting campaigns managed by Randall Reilly. Recent trends are detailed below in an effort to review driver employment activity. In the past 12 months, the network of unique driver recruiting landing pages maintained by Randall Reilly has been visited by over 5.6 million users. Over 4.6 million […]
The Weekly Report brings you updates on the most important driver recruiting metrics each and every week. In addition to updated click, search and spot rates, we cover a new story of the week. This week’s story – November’s truck orders are at a nearly 30 year low! New episodes of the Weekly Report premiere every […]
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Do you know what percentage of your target audience uses smartphones? Do fleet executives use social media? Do owner-operators check their email frequently? This report has your answers to those questions. Each year, our research department conducts and extensive research campaign to help marketers in the trucking and driver recruitment industries tailor their campaigns. And […]
New technologies have segmented audiences and rendered the traditional mentality of marketing useless. This is great news for you! By using the sales lifecycle you can target your marketing efforts much more effectively and reach your audience with greater precision. This white paper explains the conversion lifecycle, details what tools you need, and provides examples […]