Until a few years ago all you could do with your online advertising was send it out and hope for the best. Today, there are many ways to hone the distribution of your online advertising (read: ‘increase ROI’), not the least among which is IP targeting. IP targeting enables you to connect with your audience online based on their information like their ISP or business location.
[…] paper about how to monetize a mobile app is perfect if you want to reach mobile developers. But if your target audience is companies looking to advertise on mobile devices, you might not end up with contacts that are […]