Browse through our free resources and you’ll see some more background on how we can refine your targeting to accelerate business growth and maximize sales.
Subscribe to our newsletter ↓
Select Resource Type
Intercept buyers with your unskippable ad
Leveraging our behavioral and purchasing data and location targeting, your unskippable ad will increase brand awareness via streaming services …
Customer lifetime value, or CLV, gives insight into the most profitable type of customer and what marketing tactics they respond well to. Focusing on CLV …
Marketing segmentation goes far beyond demographics and previous purchases. It can also be determined by the relationship you have with your customers.
What is customer relationship …
Location-based targeting is a marketing strategy you can’t miss out on. Many people use the terms geofencing and geotargeting interchangeably, even though there are major …
Staying top-of-mind is always the goal of marketers, and many rely on third-party cookies to determine how, when and where to get ads in front …
Whether by curating the most relevant product and content recommendations or offering a robust FAQ section, being proactive to anticipate and meet customer needs means …
Video marketing is often seen as a highly effective way to engage with your audience and grow your business. In fact:
Eighty-four percent of …
When prospects confront an equipment issue such as an expiring warranty, rising maintenance costs or the desire to expand with new equipment, they usually begin …
Take your industry events to new heights with a hybrid formula. A smaller, in-person event provides a traditional networking experience while a virtual counterpart increases …
Video marketing is a major tactic for drawing attention to your brand and engaging prospects. It’s strategically flexible and lets you create content for each …
Your marketing shouldn’t stop just because you’ve made a sale. Ideally, your marketing strategy also includes a plan for customer retention and loyalty. This is …
Newsletters are a key email marketing tactic for your business. They are an avenue to quickly and efficiently build relationships with current customers and generate …
Visual and interactive forms of marketing easily appeal to customers. Visuals break down complex topics for greater customer engagement, and interactive tools can help customers …
To be effective, your marketing must not just reach your prospects; it has to align with the individual states of the buyer’s journey to influence …
Some marketing tactics may seem off limits thanks to an “old school” perception or even past misuse, but that doesn’t mean they’re not going to …