To help our clients, we produce driver research, educational webinars, and industry analysis. Our hope is that you find valuable insights that assists you in your goal of recruiting truck drivers.
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For most fleets, the bulk of your driver employees are probably made up of company drivers and not owner-operators. Not only are there more company …
We talk a lot about how hiring drivers can be difficult. It’s high stress, and your limited resources are strained. But don’t let that discourage …
If you are a driver recruiter, you don’t need a break down of the national driver shortage. There are simply more jobs then there are …
Events can be a great opportunity to get face-to-face with drivers looking for new positions. However, that doesn’t mean your recruiters should attend every event. …
Coming from a journalism background, I have always enjoyed interviewing people. Interviews provide a great opportunity to enlighten both the reader and myself. Not only …
I can’t tell you that there is a miracle channel that will immediately deliver all of the driver applications you could have ever dreamed of …
Each driver recruiting campaign is like a puzzle. For your recruiting campaigns, you have to utilize all the pieces (and put them in the correct …
Driver recruiters have a difficult job. Besides the obvious pressure that comes with increasing turnover and the ever shrinking pool of available drivers, there is …
If you are a regular reader of this blog, you know we have lots of tips to help you recruit more truck drivers. But if …
As a driver recruiter, it is your job to figure out how to create the most effective campaigns possible to ensure that your fleet can …
Although we often compare driver recruiters to marketers, one of the key differences is that very few marketers operate under the same pressure as the …
Content is an important part of driver recruiting because it is the best way for drivers to engage with you. YouTube is a great vehicle …
Search engine marketing (SEM) is a zero-sum game. It’s complicated, expensive, and super competitive. If you are bidding large amounts of money on keywords, you …
Most of the events I attend are big trade shows like the Great American Trucking Show or CONEXPO-ConAgg. More intimate symposiums are new to me, …
While the 2014 CCJ Spring Symposium in Nashville Tenn. concluded May 23rd, many of the topics covered by the panels and keynotes speakers, Tucker Carlson …