Video and Audio Ad Specifications | Randall Reilly

Video and Audio


Video and Audio

YouTube Video Ads

Your video ad plays before, during, or after other videos. After 5 seconds, the viewer has an option to skip the ad.

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Mobile phone with appsMobile App
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* Please provide the YouTube link to the video that is already uploaded to your channel.
File Format Preferred Video Codec Preferred Audio Codec Resolution Frame Rate Aspect Ratio Maximum File Size Length
AVI, ASF, QuickTime, Windows Media, MP4 or MPEG H.264, MPEG-2, or MPEG-4 MP3 or AAC 640x360px or 480x360px recommended 30 FPS Native aspect ratio without letter-boxing 1GB 12 seconds to 3 minutes

CTV

These videos are unskippable ads, maximizing your brand awareness.

Mobile PhoneMobile Web
Mobile phone with appsMobile App
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File Format Video Bitrate Audio Bitrate Resolution Frame Rate Maximum File Size Length
MP4 2.0 MBPS or higher 125 KBPS or higher 1280x720PX (16:9) 30 FPS 150MB 15 & 30 seconds

Display Ads

Your ad will appear in the top right corner of the YouTube interface. If the user has the YouTube video player in a larger size, the ad will appear below the player.

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Ad Guidelines

Dimensions File Formats Max File Size Animation Length Max Border
300×250
300×60 (YouTube Reserve companions)
300×600 (Zagat only)
GIF, JPG, PNG*, HTML5 allowed for AdWords standard display formats 150KB All animation, including loops, must stop at 30 seconds. Creatives with partially black or white backgrounds must have a visible border of a contrasting color.
*PNG images that use alpha-channels or color profiles may show differently to the users in different systems.

Overlay Ads

When a user initiates video play, your expanded overlay ad will appear on the bottom of the YouTube video player to showcase your brand icon and a call-to-action. After 15 seconds, the overlay will collapse to show only the icon.

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Ad Guidelines

Dimensions File Type Max File Size
468×60 or 728×90 Static GIF, PNG, JPG 150KB

Display Online Video Ads

These videos are unskippable ads, maximizing your brand awareness.

Mobile phoneMobile Web
Mobile phone with appsMobile App
Desktop computerDesktop
File Format Preferred Video Codec Preferred Audio Codec Resolution Frame Rate Aspect Ratio Maximum File Size Length
MP4 H.264, MPEG-2, or MPEG-4 MP3 or AAC 640x360px or 480x360px recommended 30 FPS 16:9 150MB 6 seconds to 3 minutes

Audio Ads

These unskippable ads can be targeted using our propretiary data, including buyer behavior, geography, online interests, and more.

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Mobile phoneMobile Web
Desktop computerDesktop

Ad Guidelines

File Format Bitrate Duration
MP3, WAV, WMA, or OGG At least 128 kbps
Trimmed of slate/silence

Questions?

Please reach out to your sales rep or contact us at one of the options below.

800-633-5953

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