You put a lot of time, effort, and money into your driver recruiting campaigns. So, how do you know if your campaigns are actually working and your spend is being put to good use? It all starts with data. Randall-Reilly has developed two tools, Campaign Hub and Lead Match, designed to give you fast, easy, […]
Tag: campaign marketing
If your company isn’t using location-based marketing — and specifically geofencing — you are being left behind. This powerful technology allows you to send targeted messages to prequalified prospects when they enter particular geographic zones. And research shows it works. Not only do 80% of people want to receive location-based alerts from businesses, but data […]
If you’re a marketer with a interest in politics, like myself, you probably pay a lot of attention to the political campaigns leading up to elections. You read a lot of news stories about how the different campaigns are run, statistical models, and take note of ads. There are a lot of things you can […]