One of the most important processes that a marketer has to understand is how to effectively use the Sales Lifecycle. It looks like this. You need to know how to… read more →
Hopefully your worst experience with a company isn’t anything like this guy’s. But the fact that things like this happen—even with very large and established companies—makes you wonder how they… read more →
At some point in time, we’ve all dealt with a customer who was unhappy. It’s natural. They’re promised a certain deliverable, feature, or service, and something breaks down. Some customers… read more →