Data Trends | Randall Reilly
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April 2022 – Driver Recruiting Trends

April 2022 Driver Recruiting Trends. The following metrics are sourced from truck driver recruiting campaigns managed by Randall Reilly. Recent trends are detailed below in an effort to review driver employment activity.

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Article Monthly Trend Report RE - Featured Content Recruiting Research & Reports

February 2022 Monthly Driver Recruiting Trends

January’s overall average cost per lead (CPL) dropped 11% month-over-month (MoM) to its second lowest level since last March (only August’s was lower). Through the first half of February[1], average CPL is on pace to decline further, but historically the trend has been for lead costs to tick upwards in the back half of the month.