Keeping your trucks on the road with the drivers you need is a difficult task. The driver pool of quality drivers is limited and every time a competing fleet hires… read more →
When it comes to driver recruiting, you do a lot to convince drivers you’re the right pick. You empathize with their pain and offer solutions. You cater to their interests.… read more →
The biggest struggle most B2B marketers face is getting their messaging in front of the right audience. And if you can’t accurately target who you’re after how can you ever… read more →
Nothing is more frustrating than putting time, effort, and money into your recruiting and still falling well short of your goals. Unfortunately, this is a feeling that many trucking fleets… read more →
We recently discussed how useful Search Ads are and how they are a tremendous tool that many dealerships have failed to take advantage of (for more on that you can… read more →
The average conversion rate for websites is slightly over 2%. So only about 2% of website visitors convert when they visit websites. Through the results of our recruiting lead generation… read more →
Being a social media platform itself, it makes sense for people to compare LinkedIn to its social media counterparts. The trouble with the comparison is that LinkedIn is unique in… read more →
Trade shows provide a unique chance to meet and interact with drivers. Being able to have personal interactions with the very people you are pursuing is not something to take… read more →
Over the past several years, the world of digital marketing has grown by leaps and bounds. The available advanced targeting capabilities with search have made it possible to become highly… read more →
The list of social media platforms is constantly growing. The popularity and usage of each platform on that list is constantly growing. The number of drivers who fit your hiring… read more →