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Your Lead Attribution Has Been Weighed, Measured…and Found Wanting

How's Your Driver Recruiting Lead Attribution Doing?

Do you know where your driver leads are coming from? Being able to accurately track data and measure exactly where your leads are coming from allows you to pursue and hire more QUALITY drivers. In today’s video we’ll cover some of the most common attribution models used to track leads today. Listen to the Audio […]

How to Talk About Your Recruiting Budget

Know how to get the recruiting budget you need

Listen to the article: Unless your fleet has zero turnover and no plans to grow, odds are you have to spend some money recruiting truck drivers. Which means you probably have a budget with which to recruit said truck drivers. And unless you own the fleet, you probably have to ask for that budget from […]

How to Hire Quality Drivers

Do You Know How to Find and Hire the Quality Drivers You Need?

Don’t make the mistake many fleets make by thinking more leads automatically means more hires. Your recruiting needs to be more than just about numbers. It needs to be about QUALITY. Find the best drivers for your needs. Watch today’s video to find out more! Listen to the Audio Version

Stop Letting Your Driver Leads Go Cold

Don't Waste Your Driver Leads by Letting Them Go Cold

If you fail to convert your leads into hires, you are never going to be able to reach your recruiting goals. If you are struggling to get the hires you are after are you falling short because you have a lack of leads, or are you failing to convert leads you’ve already generated? Stop letting […]

The Currency of Fleet Reputation

How Much is a Bad Fleet Reputation Costing You?

Listen to the article: In the minds of many fleets, drivers have become a commodity. The mindset becomes “What is the cheapest driver I can get in my fleet?” And coupled with that mindset is the idea that turnover isn’t actually a bad thing. As long as you can keep a driver for X amount […]

Debunking the December Truck Driver Recruiting Myth

Is December Really a Bad Time to Recruit Truck Drivers?

Most in the truck driver recruiting business seem to operate under the assumption that as the year winds down, so does recruiting. For years we have heard about the December recruiting drought. So, we decided to take a look at the data and see if there was anything to it. And what we found may […]

Recruiting Truck Drivers on Mobile Devices

How to Recruit Truck Drivers on Mobile Devices

In today’s world to stay competitive your truck driver recruiting needs to be mobile-friendly. The era when mobile-friendliness was simply an option to consider adding to your truck driver recruiting is over. So what steps do you need to take to make sure your recruiting efforts are optimized to reach drivers on mobile devices? That’s […]

Why Aren’t Your Truck Driver Recruiting Landing Pages Generating More Leads?

Find Out Why Your Driver Recruiting Landing Pages are Failing

Many fleets, perhaps yours included, aren’t getting the conversions they expect out of their recruiting landing pages. So, what’s the problem? They’re getting the traffic. Drivers are making it to the landing page, but for some reason they just aren’t taking the next step. What’s the problem? That’s exactly what we’re going to talk about […]

8 Truck Driver Recruiting Tactics for Small Fleets

How to recruit drivers for smaller fleets

Listen to the article: As a small fleet, it is difficult not to get lumped in with bigger fleets when it comes to content on how to improve, best practices, how to manage leads, and so on. You may not need to know how to empower your recruiting team or efficiently manage a large volume […]

Facebook and Your Truck Driver Recruiting Strategy

Can Facebook Help You Recruit Truck Drivers?

With veteran drivers retiring and the industry continuing to grow, fleets need drivers now more than ever. Which means drivers are in extremely high demand. Where are these drivers? Like everyone else, they’re on Facebook.