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Why Video is Great for Recruiting Drivers

Use Video for Recruiting

When it comes to driver recruiting, you do a lot to convince drivers you’re the right pick. You empathize with their pain and offer solutions. You cater to their interests. You demonstrate how what you offer is the right match for their needs and preferences. Despite all your efforts, you still fall short when it […]

Is Your Social Media Advertising Reaching Drivers?

Reaching Drivers with Social Media

The list of social media platforms is constantly growing. The popularity and usage of each platform on that list is constantly growing. The number of drivers who fit your hiring criteria who happen to be using each platform on that list is constantly . . .you get the idea. This constant growth creates endless opportunities […]

5 Ways Randall-Reilly Can Help You Get Noticed By Truck Drivers

Randall-Reilly Sign

Common Scenario: A driver sits at his computer with the intention of finding a possible job opportunity. He tries a few new sites but doesn’t go as deep into his hunt as he wants to because he isn’t sure exactly where to look. What if he didn’t have to look hard? What if your ads […]

The Driver Recruiter’s Guide to YouTube

YouTube Image

Driver recruiters, ignore YouTube at your own peril. Not only are videos extremely engaging, but the site is also one of the most trafficked on the internet. Even more impressive are YouTube’s paid advertising capabilities. Simply put, driver recruiters can’t afford to not invest in YouTube. [hr style=”3″ margin=”40px 0px 40px 0px”] Why YouTube If […]

3 Best Practices for Using Video to Recruit Drivers

YouTube

Content is an important part of driver recruiting because it is the best way for drivers to engage with you. YouTube is a great vehicle for delivering your content to drivers. It provides a highly visible place to host your videos that will work across almost any type of device. However, you have to be […]

Where Should You Use YouTube Videos to Recruit Drivers?

taking a photo with a phone

As a recruiter, you also have to be a marketer. You probably know this, but it’s important to be reminded every so often. Lately recruiting has been a tough business; so it’s more important than ever to remember you are a marketer. You have a responsibility to keep your trucks on the road by hiring […]

3 Reasons Why You Should Use YouTube to Recruit Drivers

3 Reasons Why You Should Use YouTube to Recruit Drivers 3

The current driver shortage is making things difficult to keep trucks on the road, to say the least. As a driver recruiter you have to be willing to use every resource possible to make sure your trucks keep hauling freight. Marketing offers a number of ways to do this, many of which you are probably […]