Total Potential Reach: 69k
Truck Parts & Service is the Aftermarket Authority for medium- and heavy-duty truck repair/maintenance specialists and parts distributors in North America. Founded in 1966, we are the oldest publication written and edited exclusively for the trucking aftermarket. The editorial focus is to help readers run their businesses more efficiently, productively and profitably.
TRUCK PARTS & SERVICE SOCIAL MEDIA
Truck Parts & Service is actively engaged with its audience through multi-platform networking.
30k Monthly Total Reach
Truck Parts & Service is the preferred medium for the parts distribution and service audience. Referred to as the Aftermarket Authority, our magazine has served the information needs of our readers for more than 50 years.
17k Unique Monthly Visits
When it comes to staying on top of up-to-the-minute industry news and business tips, aftermarket professionals turn to Truck Parts & Service online. The immediacy of this content provides opportunities to continually engage with your target audience, support conversion-based campaigns, and drive traffic to your website.
9k Monthly Mobile Visits
With all audiences increasingly going mobile, it is crucial that sites are formatted for mobile devices.
14k Unique Subscribers
Truck Parts & Service daily newsletter targets an exceptionally engaged aftermarket audience, delivering industry headlines, the latest from suppliers and customers, and a means to continually reach your targeted prospects.
14k Social Followers
Aftermarket distributors regularly engage with our content, editors and each other through our social media channels.
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DISTRIBUTOR OF THE YEAR
Five distributors are chosen and highlighted in Truck Parts & Service from nominations made by their peers, manufacturer representatives and other industry leaders. From those, the Distributor of the Year is announced in January at Heavy Duty Aftermarket Week in Las Vegas, Nev.
Our in-house digital services group is staffed by over 100 certified professionals who individually manage search, display, social, native, aggregator and video/radio channels. Their most potent asset is the proprietary Randall-Reilly data from EDA, which provides exclusive insights into equipment ownership, financing, brand preferences, propensity to buy new or used and email/phone number information that can be matched with Google and Facebook audiences for micro-targeting.
As a Google Premier Partner, we are among the first to have access to Google beta products, as well as continual updates on late-breaking insights, best-in-class practices and exclusive briefings.
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